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The best advertising is word of mouth, you're better off saving the money and putting forward a little elbow grease. You should offer to work with local salons and do little freebies for customers, like a little hand massage with a recommended moisturizer, then give out your business card.

Or go to work with a local spa, and be sure to collect business cards of your clients, so when you want to go out on your own you have the business cards for contacts and you don't need to start all over again.

The best way is to make business is get business cards and make filers about your business, Market yourself by going to the grocery store and put the fliers that you made on the window or maybe put it on peoples windshield wipers. Start off at a low introductory rate, Special offer to produce business!! Have an open house with free facials if people like it they will come back!! But the best way is to advertise what your want to do and the results will be good!!